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2013-04-27
New Apple iPhone 5 Camera Ad - Peter Kafka - Media - AllThingsD

New Apple iPhone 5 Camera Ad - Peter Kafka - Media - AllThingsD: "Apple’s newest iPhone ad is one minute long. It has a single sentence of voiceover dialogue. It conveys no information about the iPhone 5’s capabilities."

You know you're doing something right when a news reporting organization is running your advertisements with commentary. How could this be news?

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